9 Quotes & Sayings By John Battelle

John Battelle is the founder of Federated Media, Internet pioneer and co-creator of the first search engine. Battelle is an Internet connector, leading entrepreneur, speaker, writer and angel investor who brought together the worlds of technology, media and politics when he launched Wired magazine in 1993. Now he's founding chairman at Federated Media, which includes Federated Media Group (FMG), a marketing agency that has won multiple awards for its work in digital marketing; Federated Communications, software that helps companies communicate online; and The Third Wave Foundation.

1
The truth is, truly passionate media creators don't get into the media business to make huge gains from spectacular unicorn exits. When it happens, we certainly all cheer (and perhaps secretly hope it happens to us). But the fact is, we make media because we don't know what else to do with ourselves. It's how we're wired, so to speak. John Battelle
2
Google is a global Rorschach test. We see in it what we want to see. Google has built an infrastructure that makes a lot of dreams closer to reality. John Battelle
3
I like Diaspora because it's audacious, it's driven by passion, and it's very, very hard to do. After all, who in their right mind would set as a goal taking on Facebook? That's sort of like deciding to build a better search engine - very expensive, with a high likelihood of failure. John Battelle
4
In the past, Google has used teams of humans to 'read' its street address images - in essence, to render images into actionable data. But using neural network technology, the company has trained computers to extract that data automatically - and with a level of accuracy that meets or beats human operators. John Battelle
5
As you grow older, you learn a few things. One of them is to actually take the time you've allotted for vacation. John Battelle
6
Prior to email, our private correspondence was secured by a government institution called the postal service. Today, we trust AOL, Microsoft, Yahoo, Facebook, or Gmail with our private utterances. John Battelle
7
'The Victorian Internet' is a must read for anyone interested in the history of technology and in the cycles of hype, boom, and bust that seem to only quicken with each new wave of innovation. Highly recommended. John Battelle
8
We speak of 'software eating the world, ' 'the Internet of Things, ' and we massify 'data' by declaring it 'Big.' But these concepts remain for the most part abstract. It's hard for many of us to grasp the impact of digital technology on the 'real world' of things like rocks, homes, cars, and trees. We lack a metaphor that hits home. John Battelle