1
We should bring in an environmental attitude, and I think luxury should automatically be about sustainability and quality.Jochen Zeitz
2
We decided that sports, lifestyle and fashion were three elements that could be mixed together to a very unique formula. That's what we did: make Puma a very sports-fashion brand when, at the times, everybody talked about sports and sports performance and functionality. We said, 'Well, it's about more.'Jochen Zeitz
3
We always try to reinterpret sport in an innovative, fashionable way, and when we do fashion, we're always trying to bring our sports heritage into the fashion world.Jochen Zeitz
4
I wanted Puma to regain strength with the existing logo rather than try to get rid of the past.Jochen Zeitz
5
The puma... the cat... is not just about power and speed and strength... but it is also a very elegant animal. That's what we've tried to reflect in our products.Jochen Zeitz
6
Sustainability is no longer about doing less harm. It's about doing more good.Jochen Zeitz
7
I always wanted to be a medical doctor, and I never thought of business.Jochen Zeitz
8
I was actually accepted into medical school in Italy. But then I wanted to come back and learn medicine in Germany. And while waiting, I decided to join a business school. I figured it would be useful for doctors to know some business as well!Jochen Zeitz
9
It's shocking to think about how little the travel industry cares about sustainability - and it's the basis of their business!Jochen Zeitz
10
Puma was all about function and not at all about design. The founder of the company always believed functionality and performance were the only ingredients that could make Puma successful and design never mattered.Jochen Zeitz
11
I call upon governments to start supporting companies to use more sustainable materials in their products instead of continuing with antiquated incentives, such as import duties on synthetic materials that are in principle much higher compared with those placed on leather goods regardless of the environmental footprint.Jochen Zeitz
12
Let's recreate the equivalent of the Met Ball in Europe and, rather than for the museum, give the money to environmental causes.Jochen Zeitz
13
Be curious enough to keep an open mind to what's happening around you in society. You can look at yourself and the world at the same time.Jochen Zeitz