7 Quotes & Sayings By John Hegarty

John Hegarty is the founder of The Clothes Shop, a global brand agency. Under his direction, The Clothes Shop has become one of the fastest growing agencies in the world, with over 50 offices across the globe. Hegarty is also the host of "The One Show," a weekly television show that airs on Sky Living in the UK and is distributed internationally by Sky Vision. Hegarty was named one of "Business Week"'s Best Creative Directors in 2011 and has won numerous awards for his work, including two Cannes Lions Read more

Hegarty is an alumnus of both The Wharton School and Harvard Business School.

1
Advertising is far more than just a communications industry. It's a problem-solving industry that also teaches you about life, how it encourages you to focus your thinking and produce something of genuine value. Why? Because that will make the advertising task so much easier. You're not equipped with a unique set of insights and experiences across a broad range of markets, allowing you to bring clarity and inspiration to anything you wish to produce. . John Hegarty
2
You're only as good as your next idea. And if you can't agree on that, then it's time to walk. John Hegarty
3
The first lesson of branding: memorability. It's very difficult buying something you can't remember. John Hegarty
4
Better to be known for something than be forgotten for nothing. John Hegarty
5
Do interesting things and interesting things will happen to you. John Hegarty
6
The function of advertising is simply to promote and sustain competitive advantage for brands. John Hegarty