And if, by the end [of this book], you reckon you might still disagree with me, then I offer you this: you'll still be wrong, but you'll be wrong with a lot more panache and flair than you could possibly manage right now.

Ben Goldacre
About This Quote

In this quote, Malcolm Gladwell asks his readers to prepare for a journey. In the end, though, he asks them to understand that they are wrong because he is right. If they persist in their beliefs, then they will still be wrong, but they will be right in a different way. They will have a better understanding of the topic and can speak more eloquently about their beliefs.

Source: Bad Science: Quacks, Hacks, And Big Pharma Flacks

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  1. You cannot reason people out of a position that they did not reason themselves into.

  2. You are a placebo responder. Your body plays tricks on your mind. You cannot be trusted.

  3. And if, by the end [of this book], you reckon you might still disagree with me, then I offer you this: you'll still be wrong, but you'll be wrong with a lot more panache and flair than you could possibly manage right now.

  4. I think you'll find it's a bit more complicated than that.

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