Human beings are complex information consumers: they have active needs, passions, and preferences. They lead different lifestyles – some that you will never be able to empathize with unless you dive deep in qualitative and quantitative data. And that is precisely the point of persona research.

Laura Busche
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  1. One love, one heart, one destiny. - Bob Marley

  2. We have to allow ourselves to be loved by the people who really love us, the people who really matter. Too much of the time, we are blinded by our own pursuits of people to love us, people that don't even matter, while all that... - C. Joybell C.

  3. If we have no peace, it is because we have forgotten that we belong to each other. - Mother Teresa

  4. Be the reason someone smiles. Be the reason someone feels loved and believes in the goodness in people. - Roy T. Bennett

  5. Love and compassion are necessities, not luxuries. Without them, humanity cannot survive. - Dalai Lama Xiv

More Quotes By Laura Busche
  1. The world keeps happening, in accordance with its rules; it's up to us to make sense of it and give it value.

  2. Where misunderstanding dwells, misuse will not be far behind. No theory in the history of science has been more misused and abused by cranks and charlatans–and misunderstood by people struggling in good faith with difficult ideas–than quantum mechanics.

  3. Human beings are not nearly as coolly rational as we like to think we are. Having set up comfortable planets of belief, we become resistant to altering them, and develop cognitive biases that prevent us from seeing the world with perfect clarity. We aspire to...

  4. Historically, nature has been very good at surprising us.

  5. Science and religion both make claims about the fundamental workings of the universe. Although these claims are not a priori incompatible (we could imagine being brought to religious belief through scientific investigation), I will argue that in practice they diverge. If we believe that the...

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